David Attenborough’s Great Barrier Reef VR Dive goes to Glastonbury with Greenpeace

Over 3000 festival-goers at this year’s Glastonbury battled through the mud to dive the Great Barrier Reef with David Attenborough at the Greenpeace field.

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We were even honoured by a visit from the mighty Michael Eavis himself! As well as founding arguably the world’s best festival, Eavis is also a longtime supporter of Greenpeace and their work.

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Alchemy VR were commissioned by Greenpeace to help raise awareness of the plight of the The Great Barrier Reef: Over 22% of the reef has been destroyed by coral bleaching since the experience was filmed in October 2015.

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It was a great pleasure for the Alchemy team to support Greenpeace in the vital work they do, and we had an awful lot of fun with their wonderful hard-working volunteers and all the lovely people who came and enjoyed the VR Dive too. If you want to know more about the Greenpeace campaign and what you can do to help, please click here.

Alchemy Virtual Reality Experiences at The Australian Museum

After a remarkably successful sell-out run at London’s Natural History Museum, David Attenborough’s Great Barrier Reef Virtual Reality Dive experience is now at The Australia Museum in Sydney. Audiences get the chance to sit next to Sir David and explore the astonishing plants and wildlife of the Great Barrier Reef in a state-of-the-art submersible, as featured in the award-winning TV series David Attenborough’s Great Barrier Reef. Also showing at the The Australia Musuem is David Attenborough’s First Life Virtual Reality experience; transporting viewers back millions of years to the very dawn of life on Earth and into the oceans with the very first species to exist on our planet. Learn more about the making of these extraordinary experiences from executive producer and CEO Anthony Geffen talking to 2GB Radio and ABC Far North. and producer David Bradshaw on ABC Radio, or  Mashable.

A Look at the Museum of the Future

There’s a revolution afoot inside museums as technology sparks experiments in exhibit design. From virtual reality to 4-D films, read the full article from the Wall Street Journal to find out what to expect. Here’s what the WSJ had to say about ‘David Attenborough’s First Life Virtual Reality Experience’

London’s Natural History Museum scored a popular hit with “First Life,” a virtual-reality film starring hallucinogenic ocean creatures brought to audiences in color using museum-backed research. Visitors wear headsets inside a 65-seat theater and experience 360-degree views of prehistoric sea life swimming around them. Producer Anthony Geffen said the educational film goes beyond the “dusty little fossils” also featured in the exhibit. Mr. Geffen, who made the film with British broadcaster David Attenborough, said seven American museums plan to show it.

‘David Attenborough and producer dive deep into potential of VR’ – The Guardian

Guardian First Life Article

”I am sitting in the Natural History Museum and have just been lunged at by a giant swimming scorpion with glittering eyes. It’s so scary I instinctively duck and cower in my seat.

These are the final few seconds of First Life, an experiment in using virtual reality to tell the story of the natural world that is narrated by Sir David Attenborough, and being shown at the South Kensington museum’s educational studio named after the world-famous naturalist.”

Read the full article at the Guardian. 

First Life VR launches at the Natural History Museum in London

© Atlantic Productions_Alchemy VR First Life VR launch at the NHM.

© Atlantic Productions_Alchemy VR First Life VR launch at the NHM.

To everyone who’s been waiting to hear what we’ve been doing, we’re finally there. We’re pleased to announce that First Life VR launched at the Natural History Museum in London this morning. Thanks to Samsung, the Natural History Museum and Atlantic Productions for helping to make this happen! You can get tickets for the event at this link on the NHM Website.

If you haven’t yet seen it, check out the trailer for the project below which Wired posted just a few days ago. We’ve had a lot of emails over the last couple of weeks and not much time to respond, so we’re sorry for that. Now that First Life has a home at the Museum we’ll be a bit more talkative. If you’re in London, get down to the Natural History Museum to check it out, and if you own a VR headset, stay tuned.

We’re in Wired!

 

Alchemy to bring Attenborough docs to life on VR kits (Wired UK) - headline

Another day, another awesome feature for Alchemy in the digital press! There’s many a well-thumbed Wired Magazine stashed at our offices so it’s great to hear they’re excited about the work we’re doing too.

It has been high on Wired.co.uk’s wish list to see an Attenborough-style documentary in the VR world, coming up close to the ocean’s giants or smallest bugs, and it looks as though that is what Alchemy plans to deliver.

-Wired

Read the full article here.

Alchemy VR is live…and we’re featured in Tech Crunch!

We’re really excited to announce Alchemy VR to the world today. It’s been the product of months of hard work, enthusiasm for wrangling with ever-changing pieces of hardware and technology and late-night creative sessions – but we wouldn’t have it any other way!

Tech Crunch has written a great article about who we are and what we’ve got planned for for the future. We’d love to hear what you think about it all, just drop us a message or follow us on twitter or facebook and we’ll keep you up to date with what we’re getting up to at Alchemy VR.

 

Virtual Reality Gets A Real Content Studio With Launch Of Alchemy VR - TechCrunch - small 2